All Articles
22 articles to help you build your music career
AI Tools for Music Marketing in 2026: What Actually Works
AI can help with music marketing—but most hype is overblown. Learn which AI tools actually work for indie artists and how to use them without losing...
Building a Fan Community That Lasts: Beyond Followers to Real Connection
Followers are rented. Community is owned. Build a Discord, Patreon, or email community that drives real fan engagement, revenue, and loyalty in 2026.
Building an Email List as an Indie Artist (Without Being Annoying)
Learn how to grow your email list as an indie artist without being pushy. Email platforms compared, signup tactics, templates, and automation...
Electronic Music Marketing: A Complete Guide for Producers & DJs
Marketing electronic music is different. Learn platform strategies, release tactics, and promotion methods that work specifically for producers and...
Fan Funding for Musicians: Patreon vs Ko-fi vs Bandcamp
Patreon vs Ko-fi vs Bandcamp: Complete comparison for musicians. Platform fees, what to offer at each tier, and how to launch your fan funding...
How Indie Musicians Actually Make Money in 2026
Not 12 equal income streams. A ranked, honest breakdown of what pays real money for artists with under 10K listeners -- and what to ignore until...
How to Find Your Niche as an Independent Artist in 2026
How to find your niche as an independent musician in 2026. Identify your unique positioning, research your market, and build an audience that cares.
How to Get on Spotify Playlists: Editorial, Algorithmic & User
Learn how to get on all 3 types of Spotify playlists: editorial (official), algorithmic (Discover Weekly), and user-curated. Submission tips +...
How to Price Your Music Services (Sync, Features, Live)
What should you charge for features, sync licenses, or live shows? Pricing guide for indie musicians with rate ranges and negotiation tips.
Indie Artist Guide 2026: What Actually Works Now
The indie playbook most guides won't give you. Distribution, marketing, money, fans — what's changed in 2026 and the five decisions that matter most.
Instagram Reels for Musicians: What Actually Converts in 2026
What an agency running real Instagram campaigns for artists has learned about Reels -- the 5 formats worth your time, what metrics to ignore, and when...
Marketing Music in Latin & Hispanic Markets: The Definitive Guide for Indie Artists
Platform strategies, distributor picks, playlist ecosystems, and cultural tactics for reaching Spanish-speaking audiences in Latin America, Spain, and...
Marketing Music in the Catalan Market
How to build an audience in the Catalan-language music scene. Festivals, media, playlists, and the bilingual strategy question — from someone who...
Mental Health & Sustainability for Musicians: Avoiding Burnout
The hustle culture of music marketing leads to burnout. Learn how to build a sustainable music career without sacrificing your mental health,...
Meta Ads for Musicians: A Beginner's Guide to Facebook and Instagram Advertising
The 2026 guide to Meta ads for musicians. Learn Facebook and Instagram ad targeting, creative strategy, budgets, and measurement for music releases.
Music Marketing Metrics: What to Track and Why
Which music marketing metrics actually matter? Spotify, YouTube, TikTok, and Instagram analytics explained for indie artists. Track what works in...
Music Promotion for Beginners: 7 Free Steps Before Paid Ads
New to promoting your music? Complete these 7 free steps before spending money on ads. Build your foundation first—then scale what works.
Music Release Checklist: The 8-Week Playbook
The week-by-week release checklist we use with our artists. Every task, every deadline, from 8 weeks out through post-release. Bookmark this.
Spotify Playlist Scams: How to Spot Them and What to Do Instead
Learn how to identify fake Spotify playlist services, understand what happens if you use them, and discover legitimate alternatives for playlist...
TikTok Music Promotion in 2026: What Actually Moves Streams
TikTok views don't convert to streams the way you think. Here's what we've learned running campaigns for indie artists -- the formats that work, the...
Waterfall Release Strategy: Maximize Every Single in 2026
Learn the waterfall release strategy indie artists use to boost streams. Step-by-step timeline, real examples, and a free release planning template.
What to Do When Your Music Marketing Isn't Working
Doing everything right but seeing no results? Learn how to diagnose why your music marketing isn't working, identify the real problem, and what to...